the perfect suncare… “ri”lly

Started by an aesthetician, Ri is a new skincare brand focused on anti-aging and suncare products, their mission is to bring a high-quality and innovative approach to everyday skin and body suncare. Through simple, effective skincare products, Ri allows women to have confidence and feel good in their skin.

We wanted this brand to feel elevated, but also mix in some thoughtful details to help Ri stand out in a saturated industry. We customized the typography of the logo to create a sense of depth in the R and the details of the submark highlighting the importance of suncare.